Scientifically proven: sonares ScienceFacts increase the average time spent on a site by 87 seconds per visit. For your website, this means more engagement, greater relevance, and increased trust.
Benefit for users
ScienceFacts offers concrete guidance instead of mere information. Users can actively experience content, apply it to their own situations, and understand it better. This improves the user experience, increases interaction, and extends dwell time.
Relevance for Search Engines
Longer dwell times and stronger interaction can increase a page's perceived relevance. Supplemented by structured data, clear thematic connections, and high-quality context, content becomes more machine-readable and therefore discoverable.
Strong signals for AI systems and LLMs
By combining an interactive calculator, structured data, and editorial context, AI systems not only understand the topic but also the concrete benefit of the website. This increases the chance that content will be considered in AI-powered answers and recommendations.
Evidence-based facts instead of fake news
ScienceFacts are based on verified data from research and science. They do not provide gut feelings, but rather comprehensible results based on valid studies and models. This makes your content more trustworthy, professionally robust, and clearer to categorize—for users, search engines, and AI systems.
The result
ScienceFacts bring more life to your content: users understand faster, search engines recognize more relevance, and AI systems find reliable facts.
Interactive, personal, scientifically sound!
The ScienceFact can be seamlessly integrated into your content using the embed code.
ScienceFacts can be used for a variety of relevant topics.
Only peer-reviewed studies from internationally renowned universities and research institutions are used.
Scientific data is prepared individually for each user.
The ScienceFact can be seamlessly integrated into your content using the embed code.
ScienceFacts can be used for a variety of relevant topics.
Only peer-reviewed studies from internationally renowned universities and research institutions are used.
Scientific data is prepared individually for each user.
How ScienceFacts Affect Users and Interaction
How ScienceFacts Affect Users and Interaction
Webinar: Here's how to make your website relevant for people, Google, and AI with ScienceFacts.
In our 45-minute webinar, Erik Eberwein, CEO of sonares, will demonstrate how ScienceFacts work, discuss the impact interactive science tools have on engagement and dwell time, and explain why user relevance is becoming increasingly important in the world of AI—live with a Q&A session.
Case Study #1: a success story
„By integrating sonares ScienceFacts, we have succeeded in enriching the content on our website with a key factor: scientific findings for users. They thanked us by spending more time on the site. In addition, the statistical evaluations allow us to get to know our users even better.“
Marc Flamme, Commercial Director at Ippen Digital
sonares ScienceFacts boost content & performance at Ippen Media
Publishers around the world are facing the challenge of getting to know their users better, providing them with individually customised content and generating enthusiasm for their products. To do this, they need sustainable strategies, meaningful data and effective protection to ensure the privacy of each individual user. One of Germany's largest online publishers, Ippen Media, integrated 19 ScienceFacts into 50 selected websites as part of a one-year pilot project. With the help of sonares widgets, the average time spent on the site was increased by 82 seconds per engagement. During this time, important insights were also gained into the interests of various visitor groups to the sites. With their help, content can now be tailored to their needs across platforms.
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Science Facts Activation and Marketing Solution
ScienceFacts not only foster interaction but also create new opportunities for context-based engagement, registration, and conversion. Companies, publishers, and scientific institutions can use selected features to highlight relevant offers, content, or services. This is done transparently, in compliance with data protection regulations, and within the framework of clear sonares guidelines.
Contextual Advertising in ScienceFacts
ScienceFacts offers selected opportunities to integrate relevant hints, offers, or campaigns. This allows users to be directed from a relevant result directly to further content, registrations, or conclusions.
Customized content for relevant user groups
With GDPR-compliant IAB and custom clusters, defined user groups can be specifically targeted with suitable content. This allows for personalized website experiences and more relevant content delivery across platforms and in real-time.
Registration and user retention on your website
At the end of a ScienceFact, users can discover more relevant content or ScienceFacts on your website. Registration with double opt-in opens up new opportunities for user engagement, newsletters, consulting, or further offers.
Policy-Based Cooperations
Advertising opportunities on ScienceFacts are deliberately limited and bound by strict criteria. This allows companies and publishers to benefit from the unrestricted credibility of scientific results and high conversion rates in marketing.
Scientific substance needs strong partners
There can be no ScienceFact without the scientific community. It provides the foundation for every single calculator. Through the sonares ScienceCommunity, we connect with international research institutions and universities, as well as with companies and publishers, to translate scientific findings into reliable digital applications. Together, we promote science communication, develop verified ScienceFacts, and lay the groundwork for trustworthy, evidence-based content online.
Frequently Asked Questions
What is the background of sonares?
sonares was founded to make scientific findings from studies, research, and data analysis accessible to more people. We develop digital applications that make research personally relevant and practically useful. At the heart of our work is the idea that well-informed information leads to better decisions—on websites, in digital media, and in everyday life.
What are sonares ScienceFacts?
sonares ScienceFacts are interactive scientific calculators for websites, apps, and digital media. They translate verified studies, data, and computational models into personalized results for users. This transforms general content into a personalized, interactive experience that offers tangible value.
What topics does ScienceFacts cover?
ScienceFacts can be developed for virtually any subject area where scientific data, studies, or models are available. Examples range from health, prevention, and sustainability to travel, mobility, and finance, as well as lifestyle, education, and consumer behavior. If a topic is not yet available, sonares can develop custom ScienceFacts in the ScienceLab.
Are the user's data protected?
Yes. Data protection and privacy are integral parts of sonares solutions. Data entered into ScienceFacts is processed and analyzed anonymously. Personal data is not shared without consent. This allows us to gain valuable insights without compromising user trust.
Does sonares comply with GDPR (DSGVO) guidelines?
Of course. We are committed to complying with all transparency and user consent requirements set by the GDPR. Moreover, we believe that data protection and the use of data should solely be in the users' interest. Therefore, we are a proud member of the IAB and support the current TCF 2.0 framework.
How are user inputs used scientifically?
The use of ScienceFacts and the statistical analysis thereof serve our employees, scientists and partners to conduct their own studies and to gain new insights through them. For this purpose, we provide our partners with statistical, anonymous usage data of our ScienceFacts, which they in turn can use to further develop their statistical models and theories or improve their content offerings.
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